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  • Writer's pictureMatthieu Côté

Hello Tomorrow! REVIEW: Decent Retro-futuristic Satirical Drama

I'm just going to say it: Apple TV+ has been doing very well in terms of content over the past two years. It's not just the Best Picture Oscar they won last year, or the multiple Emmys received by "Ted Lasso", but they have consistently put out high-quality shows. The focus seems to be on quality over quantity, and I appreciate that. That's why I was intrigued to watch their new series "Hello Tomorrow!" after seeing the initial promotional photos, as it appeared to be my cup of tea. I wasn't entirely mistaken. I was able to watch the first three episodes, and the question is whether the rest of the show is worth watching.

Synopsis: "Follows a group of traveling salesmen hawking lunar timeshares."

From the very first shot of an old diner's neon lights shining at night with a classic jukebox song playing, it struck the right chords for me. "Hello Tomorrow!" is a retro-futuristic satirical drama that may have more style than substance, but still manages to convey an engaging cautionary tale with a talented cast. The narrative itself is not as compelling as the visuals, so I am not sure if it will buy all viewers and keep them hooked after three episodes. What I know is that it was enough for me to tune in next week to continue the journey because it's an interesting premise.

My favorite part of the series is the incredible retro-futuristic production design, which blends Art Deco and mid-century suburban vibes. It's mesmerizing to watch, especially for those who, like myself, are fans of the 1950s aesthetic. The issue, however, is that the drama involving the various supporting characters is not always as compelling as it should be, and the same can be said for the examination of door-to-door salesmen, suburban life, and the 1950s American Dream. Some elements fell short. Despite this, the show strikes a good balance between being serious and entertaining.

Billy Crudup is a talented man and he does enough to infuse some humanity into a lead character that isn't entirely likable. I'm eager to see where the show will go from here, and despite its flaws, I still enjoy watching it due to the visuals and atmosphere. For now, it has my attention. It may not be a massive success for Apple TV+, but I genuinely believe it's another testament to the quality and level of care they are putting into their series.

Initial Score: 7/10

The first 3 episodes of Hello Tomorrow! starts streaming on AppleTV+ this Friday

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